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How to use StumbleUpon to Generate Traffic

StumbleUpon can be a very effective way to drive traffic to a website, but only if you avoid the traps that so many StumbleUpon users fall into. As with so many other Web 2.0 social networking sites, the traffic is not predominantly people who are looking to buy. If your website is blatantly obvious in terms of its marketing and promotion, then your attempts to drive traffic will simply not work. StumbleUpon users are looking for information, and will never give the thumbs up to any blatantly commercial site.

The biggest mistake of all is simply to stumble and promote your own sites. Gaining traffic through social networking sites takes preparation, work, and interaction with the social community. The first, and most obvious, factor in determining traffic levels is the number of the other users who give you a thumbs-up recommendation. For this to happen, your page will obviously need to be top quality. StumbleUpon is not a technique which can be used to drive traffic to poor quality landing pages. As well as this, the number of reviews which your page has is also highly relevant. Simply, the more reviews means the more traffic you drive.

Another major factor is the authority given to your account. If you want to use StumbleUpon to drive traffic, you will need to become active in the community and regularly stumble and review other people’s sites. You want to generate as many friends as you can within your allowed limit. If you review other peoples profiles, you should find that a certain number of these will return the favor. Having a profile with increased number of reviews is also instrumental in giving you more authority.

If you are really serious about utilizing StumbleUpon to its full potential, you’ll need to create a ring of contributors who stumble each other’s posts. This will need to be done very cleverly to avoid detection, and some may consider it gray hat. You will need to make this choice for yourself.

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