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5 Kinds of Blog Posts

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Are you thinking of starting a Blog? Do you have a Blog that needs freshening up?

If you want to keep your Blog fresh and interesting, then you need to post often. You can create different types of posts to keep your readers interested. This will also keep you from getting bored with your own Blog. Whether blogging to make money directly from the Blog, or blogging to drive traffic to an Affiliate product, you should keep these five types of Blog posts in mind.

1. The Review Post

Review blog posts can help you to monetize your Blog. You will take a close look at a product and give a review of it. This can include an affiliate link to the product. When reviewing, be sure to mention BOTH positive and negative comments about the product. Even if you totally loved the product, keep your review balanced by mentioning a few things that could have been improved. Your readers will appreciate your honesty and be more likely to trust your recommendation.

2. The Quick Tip Post

In between your longer posts you can do a “quick tips” type of post. These are normally 150-250 words. Sometimes we have a lot of information about our niche that we want to share but it may not be worthy of a full length post. In that case, post a quick tip. This should be focused on ONE key area of the niche. For example, “How to Plant a Tulip Bulb” would be a quick tip article for a gardening Blog.

3. The List Post

Blog readers love lists! The most popular Blogs make good use of lists. You can create lists that fit with any topic imaginable. This is a great way to convey information online because it can be easily scanned by web readers who are “skimmers.” You can also create lists of different ways to accomplish a goal in your niche. “10 Ways To Prepare Your Soil For Planting” would be a great list for gardeners.

4. The Interview Post

Interviews will require some preparation, but they are very valuable to your Blog. Interview someone in your niche and then share the results of that interview with your readers. This will not only provide valuable content for your Blog, but will also bring more traffic. Most likely, the person you interview will also publicize the event on their Blog or Website, directing traffic to your Blog.

5. The Instruction Post

This is similar to Quick Tips as you are providing your readers with valuable information. However, these Instruction posts will go into much more detail on a certain topic. Sometimes your instructions can even be divided into two or three posts or courses. Look at comments and questions from your readers to find what topic would be most beneficial to your readers.

As you Blog, remember that your readers like variety. Do not always write the same type of post. Put a little variety in your Blog to keep it fresh.

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Getting Started the Right Way in Internet Marketing (part 1)

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SEO, PPC, PPA, CPA, SERP, LSI, Google slap, sandbox, the list goes on. Welcome to the world of Internet Marketing. It’s hardly a wonder that people suffer from information overload. If you find yourself drowning in this labyrinth of paths leading you in a thousand different directions, you need to realize that success in Internet Marketing depends not on doing a lot of things but only doing a few things right.

The first thing you have to settle within yourself is whether you are looking to build a business with Internet Marketing or merely engage in it as a hobby. A business means that you intend to make enough money through Internet Marketing to at least replace your day job income. If it is a hobby then you are looking to Internet Marketing as a part time activity to supply you with some extra pocket money. This decision is the basis of everything else you do because it determines the amount of time and effort you put into it and also the actual structure of your business or hobby.

If you intend to make Internet Marketing merely a hobby, then you do not need a website, a product, a list, any JV partners or affiliates. You can do basic affiliate marketing by selling other people’s products. You need to sign up with an open affiliate marketing website like Clickbank. An open affiliate marketing system practiced by Clickbank is where you do not need your own website and there is no application process to become an affiliate. Without your own website you would not be able to be an affiliate with closed affiliate systems like Commission Junction (they have an application process that requires a website).

In Clickbank, there are thousands of products you can sign up as an affiliate for. You will be given an affiliate link and all you do is to get people to click on your link. You can do that for free by setting up free websites on Web 2.0 platforms like Squidoo or Hubpages or Blogging platforms like Wordpress or Blogger. You can do a search on these and you will get their websites where you can create your own website or blog. Yes, a website set up this way is your own but you are limited in some functionality because these are free websites hosted on the platform’s servers. Nevertheless, they are good enough to drive traffic to your affiliate link.

All you do is design your website or blog with some good content related to the affiliate offer you are marketing and insert your affiliate link into your content. Some web 2.0 platforms like Hubpages have strict rules about the number of affiliate links you can have in your content, so just make sure you abide by their rules.

Internet Marketing is a numbers game, so the more of such websites and blogs you create to drive traffic to your affiliate link, the better it is. Sooner or later, some people will click on your links and if they buy the product that you recommend, you get your commission from it. That’s all there is to making some spare cash through Internet Marketing.

You may want to start your Internet marketing journey this way. But after sometime, if you want to progress further and do Internet Marketing as a business, then it becomes another ball game altogether!

(Please see Part 2 in this series.)

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How To Choose The Right Keywords For Your Website Success

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So, you have a new terrific looking Website. You’ve gone to great lengths to make sure it is Search Engine Friendly, you have great content and you are sure that you are what the Search Engines have been waiting for! Your big launch date comes and goes, and nothing. But it takes time to show up on the generic Search Engine results, you might say. So you try an aggressive marketing campaign, and still, your sales are almost non-existent.


What is happening? Your keywords are the fundamental building blocks of your online success. Because the competition is so great, choosing general or broad keywords is almost a guarantee that either you will not show up on the Search Engine results, or if you do, your target audience will not be looking for what you have to offer. Your keywords need to be as specific as possible to get you the results you are looking for. In other words, shoppers ready to buy your product or services are your target and the ones who will immediately find you. Not only that, but the greater the specificity of your keyword, the less competition you will face.


Choosing the right keywords when your Website is new can be tricky as well as time consuming. There are a few ways to go about it:


1. You might not think objectively. Ask your clients, family members, or friends what they would look for if searching for your product. You might be surprised at what insights they can give you.


2. Get personal with your keywords. Take the obvious general keywords that come to mind, for this example we will use “toys”, and try narrowing it down. Try “toy trucks” or “infant toys” or “water toys”. Now go even deeper in your category and try “infant rattle toys” or “baby teething toys”. You see how you are now targeting exactly what someone might be searching for?


3. Do a manual search for the keywords you choose, and see who your competition is. Is that your target? Also look on the upper right hand corner of your search results. Typically, Search Engines will display the number of found results. The more specific the keyword, the less results displayed, the better your chances of obtaining results for that keyword.


So now you have all these great keywords, what do you do with them? Knowing what your keywords are is not enough, you need to keep a few critical points in mind:


1. Continually evaluate your keywords, keeping in mind that trends come and go, and what is “HOT” today may not be what people are looking for tomorrow.


2. Keep track of where your visitors found you. If you are doing a paid campaign, this is easy to do, but if you are looking at generic results, you can use a tracking software to show you what your best resulting keyword searches are. Google Analytics is an example of a free service, and one of the best to track your traffic, visitors’ keywords and behavior.


3. Your visitors should never have to find what they are looking for on your Website. This applies mainly to your PPC programs. Point them directly to where they need to be. Whether it is the page where they can purchase your product, fill out a form or subscribe to a service, land them directly to that page. If you simply send them to your home page, you will lose that visitor because they did not immediately find what they were looking for.


4. Lastly, optimize your pages to your keywords. Take time to carefully write your meta-tags. Properly written Titles can make the difference if your generic result is clicked on or not. Edit the individual pages to have a keyword rich description. This does not mean stuff your keywords anywhere you can find space for them. Read it over, and make sure it makes sense to you. Keep in mind that you not only want to score a lot of points with the Search Engines so that they deem you content “valuable” to their users, you also want to make your visitors keep coming back to your Website .


All this may sound like a lot of work – and it is! But to put it bluntly, “what you put in to it, is what you get out of it”. If you put the time and effort into your keywords, you will eventually be rewarded with the results you are seeking.

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